Content Management Systems (CMS)
What is a Content Management System, or CMS?
At the risk of stating the obvious, it could be said that a content management system is quite simply - a system that manages content.
However, it is precisely the obviousness of what a CMS is and does, that has created a degree of confusion amongst 'would be' purchasers of such a system. Wrapped up in a seemingly harmless statement is enough ambiguity to enable all kinds of products to masquerade as content management solutions.
To fully understand what it is a CMS does, we have to first define a) what it is we are referring to when we talk about content b) what it is we understand under its management and c) what do we mean by a system. At the risk of sounding 'obvious', only when you know what content it is you want to manage can you 'filter' (and I mean filter) through the myriad of options that are available - and not be 'bamboozled' by sales speak into taking the wrong product.
What is Content?
Content is in essence, any type or 'unit' of digital information. It can be text, images, graphics, video, sound, documents, records etc - or in other words - anything that is likely to be managed in an electronic format.
What is Content Management?
Content Management is effectively the management of the content described above, by combining rules, process and/or workflows in such a way that its electronic storage is deemed to be 'managed' rather than 'un-managed'.
What is the CM System?
In a nutshell, a Content Management System allows you to update your website with text, pictures and all the necessary meta-tags to try and reach that elusive top spot on Google and other search engines without having to wait or pay your web designer to do it for you. This site is fully CMS enabled, and we are able to login and update our News and add/remove content through our user friendly interface at any time - 24/7.
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